If you are a small agricultural business marketing to farmers, your budget is probably pretty tight. While it can be tempting to cut back on promoting your business, most business owners understand that marketing is necessary to bring in new customers. The key to successfully marketing your ag-based business to farmers is not to spend […]
We are quickly approaching the holiday season and gift giving will be on the minds of almost everyone. If you own an agricultural business, you will need to decide if giving gifts to your farming and ranching clients is something you want to do. Most experts agree that giving gifts is an appropriate way to […]
The New Year is almost upon us and if you are like most agricultural business owners, you have a formidable to-do list to conquer before you ring in 2018. It is only natural then that you would want to eliminate some tasks from your to – do list in an effort to simplify. As you […]
Marketing experts are predicting that by 2020, half of all internet searches will be voice searches. While there are several other statistics and predications related to voice searches, up until now these have primarily focused on how voice searches are going to impact SEO. Now there is another question related to voice searches—will these searches […]
Soil testing is an outstanding method for assessing the fertilizer needs of your soil. Given the cost of fertilizer, soil sampling is the best way to determine whether you are using the correct amount of fertilizer on your crops. Most agricultural experts recommend testing soil every two to four years. They also caution that soil […]
Of all the pages on a company’s website, the “about us” page is particularly challenging to write. After all, trying to tell the story of your business requires a special skill set. The “about us” page is especially important when your customers and prospects are farmers. That’s because farmers want to do business with people […]