No matter how small your Ag business, social media can help you connect with your audience of farmers and ranchers, identify new leads, and increase brand awareness. However, none of this will be possible unless you remain true to who you are as an Ag business and make sure your brand personality shines through when posting.
Social media can be a great way for small Ag business owners to connect with farmers and ranchers. But if you’re not careful, it can be a distracting time suck, or even backfire by alienating customers and prospects.
Social media platforms of all kinds have proven to be an impressive force in growing companies across all industries. For small Ag businesses, having a social media presence is an absolute necessity to attain success in 2021 and beyond.
The growing social media scene has given small Ag business owners yet another way to promote their businesses online for relatively little investment.