Farming and Farm Income: What a Ag Sales Rep Needs to Know
A surefire way to annoy the farmers you are trying to sell to is to fail to have a grasp of the current trends in the agriculture. After all, farmers look to you to solve problems-that’s tough to do if you don’t know anything about the issues they face each and every day.
The USDA put out an overview of American agriculture and rural life entitled, Farming and Farm Income. The document provides a summary of important trends in the farm sector and information on farm household incomes. This document deals with, among other things, the following topics:
- Productivity growth in U.S. agriculture
- U.S. gross and net cash farm income
- Distribution of farms and value of production
Knowing the most about the farmers you work with (or want to work with) is critical to the success of your Ag business. Something else you need to know is how to reach your target market of farmers. That’s what US Farm Data is here for. Just give us a call at 800-960-6267.