Power Boost Direct Mail to Farmers

Direct mail marketing is still an effective tool for reaching farmers, even in the age of digital technology. Despite the growth of digital channels, farmers are still more likely to be reached and influenced with traditional direct mail. Direct mail provides a tangible connection and is often preferred by farmers because it allows for a more personal touch. With direct mail, farmers can read through the materials more thoroughly and at their leisure.

When direct mail is combined with digital ads, it can become even more effective. For example, direct mail offers the opportunity to increase brand awareness and drive farmers to digital channels, such as websites and social media, where they can learn more about your product or service. By combining direct mail with digital ads, you can reach farmers in multiple channels, ensuring your message is heard. This can help improve overall response rates, as well as increase the chances of conversion.

We’re not alone in this opinion! See what others have to say:

1. Direct Mail Marketing: Explore the Strategy of Direct Mail Marketing

2. My experiment in combining direct mail with digital/social

3. 3 Ways to Combine Direct Mail With Digital Marketing
https://www.adweek.com/performance-marketing/3-ways-to-combine-direct-mail-with-digital-marketing/ (paywalled)

4. Direct Marketing Chart: How much different age groups trust direct mail

For help getting a Power Boost for your direct mail and digital ad campaigns, talk to one of our Marketing Specialists today.

Contact Us

Get A List of Farmers and Ranchers

The first step to your marketing plan is getting a quality list of prospects. Not only can we provide you with a list, we offer multiple ways to reach them to maximize your investment.